The Lubrizol Corporation appointed Bhavana Bindra as managing director, India, Middle East & Africa (IMEA). The newly created role will support Lubrizol’s growth goals and ongoing commitment to the region.

With more than two decades of experience in the manufacturing industry, working with companies like REHAU and Cummins India, Bindra brings leadership and industry expertise to drive Lubrizol’s growth in the region. 

As Lubrizol IMEA managing director, Bindra will be responsible for leading the company’s IMEA team to deliver regional growth for Lubrizol and its customers, based on a local-for-local approach. She also will oversee a new Global Capability Center in Pune, India, which will serve as a regional hub that enhances Lubrizol’s capabilities for regional growth.

“Lubrizol has a long history of success across India, Middle East and Africa, and we look forward to further growing and strengthening our support for our customers and partners in these regions,” said JT Jones, SVP, high growth regions, Lubrizol. “We have incredible talent across the region and look forward to expanding our team and our footprint across the region.”

This appointment continues Lubrizol’s commitment to the region, including a planned $150 million investment in India to accelerate growth, including a new state-of-the-art CPVC resin plant in Vilayat, India, which will be the world’s largest CPVC resin plant when operational in 2025.